See what's holding back
your paid media
performance
Enter your website URL and get a free Paid Media Health Check built with KickAds' agency planning framework — covering channel priorities, budget split, campaign direction, KPI assumptions, competitor signals, and landing page fixes in around 4 minutes.
|Paid Media Health Check — example.comBusiness Overview
Opportunity
Google PMAX + Meta BOFU to lift ROAS
Risk
Conversion tracking incomplete
Recommended Channels · Budget Split
8
analysis dimensions
3
KPI scenarios
~4
minutes to generate
100%
free
The problem
Most paid media accounts have the same three gaps
Before the audit
Budget is being spent, but the channel priorities are unclear
Competitor ad signals are hard to read, so positioning becomes guesswork
Landing page and tracking issues make performance harder to improve
After your Health Check
Know which paid channels to prioritise and how to split budget across the funnel
Review public and inferred competitor signals, then identify where you can stand apart
Use KPI scenarios based on available data, benchmarks, and planning assumptions
What's inside
Eight dimensions. One practical report.
Not a generic checklist — your report is generated from your website, business goals, market context, and KickAds' paid media planning framework.
01
Channel Recommendations
Which paid channels to prioritise and why, based on your business model and goals
02
Budget Allocation
HKD budget split by funnel stage — TOFU, MOFU, BOFU, and retargeting
03
Competitor Ad Signals
What your competitors are likely running, and where you can differentiate
04
Campaign Structure
Actionable campaign setup across each recommended channel
05
Creative & Targeting
Ad hooks, headlines, audience directions, and keyword angles
06
KPI Benchmarks
Three-scenario projections: CPC, CTR, CVR, CPA, and ROAS
07
Landing Page Audit
Page issues that are likely hurting your conversion rate, with fixes
08
Action Plan
A prioritised 30-day roadmap — what to do first, second, and third
How it works
Three steps. No ad account access needed.
Answer a few questions
Enter your website, target market, goals, current channels, and budget range. It takes about 2 minutes.
We analyse your website and business context
We scan your website, review visible page content, run a PageSpeed check, and apply KickAds' paid media planning framework to build your report.
Get your Health Check report
Receive channel priorities, budget split, campaign direction, KPI assumptions, competitor signals, landing page fixes, and a 30-day action plan.
Ready?
Stop guessing your
next media move.
Start with a clearer plan.
Your Paid Media Health Check is around four minutes away. No cost, no ad account access, no commitment.
Get My Free Health Check→Free · Confidential · Ready in around 4 minutes